How The Site Works
My readers often ask me how I can afford to continue to run such a
useful site. Well, the simple fact of the matter is that this site
earns its income from payments made by the retailers for passing
customers on to them who then go on to place an order. Customer
referrals are identified through the use of an affiliate link, which
effectively carries the identity of this site.
However, there are a few things that you should know about this
arrangement:
- The commission paid by the retailer never affects the price that
the customer is charged as it is paid for out of the retailer's
marketing budget. To put this another way, whether you click
through to the retailer
via an affiliate link on this site or you go direct to the
retailer the price advertised to you, the customer, is exactly the
same.
- Whenever it is possible to provide an affiliate link to a
particular retailer, Reestit Mutton also provides a clearly marked
non-affiliate link alongside it. Reestit Mutton is unique among price
comparison services in offering this level of choice and clarity to
its users.
- Unlike many price comparison services, retailers are not required
to pay commissions for them to be included on the site. Afterall,
a best-value product is still best value for the consumer even if
it doesn't earn this site a penny to say so.
Of course, if everyone chooses to use the non-affiliate links
provided on this site then the site will become uneconomic to run. In
providing a choice, Reestit Mutton simply trusts that enough people
will want this site to continue to exist and choose to use the
affiliate links whenever possible.
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